The road to becoming an entrepreneur is different for everyone. I suppose my journey started as a child. Entrepreneurs are naturally curious; when they see problems, they create solutions. I recall being at baseball practice as a child and seeing the long lines at the concession stand. I wondered if I could come up with a …
Published Articles - Page 10
Can too much positivity actually be a bad thing?
I try to be a positive, upbeat person as much as possible, but we all have bad days. I had one last week. I know my job as a CEO is to keep my team motivated, but on that day, I wasn’t the Chief Energy Officer that I try to be.
How To Build an Iconic Brand: Techniques Learned From Successful Brands
While I was on vacation with my family recently, I enjoyed a Starbucks latte by the marina. Of course, as an entrepreneur, I couldn’t just sit and mindlessly enjoy my morning coffee. I looked at the ubiquitous logo on the cup and thought about the massive brand that Starbucks has built over the years. It all …
Does SEO Work for Law Firms? Yes, Here’s How.
It’s no secret that Search Engine Optimization (SEO) works for many types of business. From restaurants to retailers to tech enterprises, any company that attracts customers via Google can benefit from SEO. The same goes for law firms, given that many lawyers generate clients directly through local marketing. If clients are looking for customers in their area, …
The Challenges of Rapid Growth
With growth may come the privilege of recognition, such as being named as an Inc. 5000 company. When I started my company back in 2015, I never imagined how quickly we would grow, nor did I realize the benefits and challenges of that growth.
How to Turn Attraction Into Action
I truly believe that there are no coincidences in life. We just need to keep our eyes and ears open and pay attention to those “lucky breaks” or serendipitous occurrences. When we are mindful and set clear intentions, we have to expect the universe to provide. When it does, we have to be ready to take advantage of …
How to Develop a Company Vision and Values That Employees Buy Into
I’m sure you’ve read about the importance of having company values and a mission or vision statement. But why is it important and how do you establish them? When I first started my business with one client and a couple of employees, I didn’t have the structure in place.
When is it time to transition from mentee to mentor?
Sometimes the universe guides you. Recently, I was introduced to the owner of a small marketing agency who was looking to grow his business. We talked casually about our companies and he asked if I did any coaching. I had given some thought to coaching at a later date, perhaps when I retired from my …
Pitfalls Of Perfectionism: Letting Go And Finding Freedom In Achieving Excellence
“Perfection is the enemy of progress,” according to Winston Churchill. But many of us still strive for perfection because we live in a society that makes us feel like we are not enough. For example, we are bombarded with curated images on social media and in commercials.
My Advice To Young Entrepreneurs: 4 Steps To Mitigate Risk And Prepare For Success
The past few years of the pandemic have had numerous, well-documented negative effects on society. People have lost loved ones, faced job loss and experienced mental health issues brought on by increased isolation.